Case study · FDE · 30 min
AI Stakeholder Discovery Workshop
Run a discovery workshop that aligns economic buyer, champion, and end users on problem, data, and pilot success metrics.
FDEstakeholdersscoping
Interview opener
Facilitate a workshop that produces architecture decisions.
- 1.Two VPs disagree on success metrics — facilitation move?
- 2.How do you leave with written decisions, not vibes?
- 3.Engineers want to skip discovery — why not?
Strong signals
Hit 0/3
Weak signals (avoid)
- Open discussion with no artifacts
- Building during the workshop
Requirements
- Goal: 90-minute workshop → written problem brief + MVP scope
- Attendees: economic buyer, champion, IT/security, 2 end users
- Outputs: JTBD, constraints, data sources, success metrics, risks
- Anti-goals: no live coding; no vendor feature dump
Back-of-envelope Estimation
| Metric | Calculation | Result |
|---|---|---|
| Prep time | FDE research + agenda | 4 hours |
| Workshop | 90 min + 30 buffer | 2 hours |
| Write-up | brief + MoSCoW | 3 hours |
| Follow-ups | security questionnaire start | 2 hours |
| Total | sum | ~11 hours week-0 |
Workshop "API" (Agenda Contract)
| Segment | Minutes | Description |
|---|---|---|
| Context & goals | 10 | Buyer states desired business outcome |
| Current workflow | 20 | Users map pain and workarounds |
| Data & access | 20 | IT lists systems, ACL, residency |
| Success metrics | 15 | Define pilot KPIs and exit criteria |
| MVP MoSCoW | 15 | Force prioritization |
| Risks & next steps | 10 | Owners and dates |
Artifacts Model
| Artifact | Key fields | Notes |
|---|---|---|
| problem_brief | users, pain, frequency, cost-of-status-quo | 1–2 pages |
| stakeholder_map | role, attitude, power | RACI draft |
| mvp_scope | must/should/could/won't | Signed by champion |
| risk_register | risk, likelihood, mitigation | Living doc |
High-level Design
Economic buyer (ROI) ──┐
Champion (day-to-day) ──┼─► Shared problem brief
End users (pain) ───────┤
IT/Security (constraints)┘
│
▼
MVP scope + pilot metrics + data access plan
│
▼
Technical spike week 1Deep Dive: Separating Buyer vs User
- Buyer cares about cost/risk; users care about minutes saved
- Never let the buyer alone define UX — schedule user shadowing
- Security early: "what would block us in week 4?"
- Write exit criteria: when to expand, pivot, or stop
Bottlenecks at Scale
- Missing economic buyer — workshop yields no budget
- IT no-shows — data access slips weeks
- Scope creep in-room — park lot with timestamps
Failure Modes & Monitoring
| Signal | Target | Response |
|---|---|---|
| Brief signed | ≤ 3 days | Escalate champion |
| Data access ticket | Opened day 0 | Chase IT weekly |
| Metric disagreement | Resolved in workshop | Re-run 30-min align |
| Ghosted stakeholders | 0 for 5 days | Executive sponsor ping |
Related practice topics
Attempt the case aloud first. Then unlock a staff model answer outline.